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5 reasons to use a single digital signage platform for your office and retail stores

Summer is the ideal opportunity to increase sales as consumers head out into the sunshine to shop. Once in store, you need to engage and entice them to purchase, and digital signage is the key.

Global technology manufacturer Clevertouch has developed their award-winning cloud digital signage platform CleverLive to deliver the innovative and feature rich tools for managing content across multiple locations and differing audiences.

The ability to add content permissions based on roles empowers organisations to have each department access to certain content or screens so they can communicate effectively and share the responsibility of keeping content updated.

Here are 5 reasons why you should switch to an integrated technology solution:

  1. Streamlined Communication - Ensures that all locations display important corporate messages, updates, or promotional campaigns simultaneously.
  2. Brand Consistency - Reinforces brand identity and messaging uniformly across all locations, strengthening brand recognition.
  3. Ease of Management - Simplifies updates in real-time across any number of site locations, and can be set for scheduling ahead with seasonal activities.
  4. Tailored Content by Audience – Utilise the same platform and skillset to target Head Office with internal communications and corporate news, and Store Customers with promotions and brand information.
  5. Cost Efficiency - Reduces content creation costs and simplifies management by using a centralised content library.

Essentially, using the same digital signage content across head office and retail stores can enhance brand consistency and operational efficiency, provided that the content is thoughtfully adapted to suit each environment’s audience and purpose.

For a demonstration on how CleverLive can integrate across your office and retail stores, contact the team at [email protected].

 

 

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The ability to add content permissions based on roles empowers organisations

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