news – Trade |

Clevertouch and Unit.DK Celebrate Over 13 Years of Partnership and Continued Market Leadership in Denmark

Clevertouch is proud to celebrate over 13 years of successful partnership with Unit.DK, reinforcing a long-standing collaboration that has helped position Clevertouch as a leading interactive display brand in Denmark.

Since the partnership began, Unit.DK has played a pivotal role in developing the Clevertouch brand across the Danish education, corporate and military sectors. Through consistent investment, technical expertise and a strong reseller network, the partnership has delivered sustained growth and long-term market leadership.

With five dedicated showrooms strategically located across Denmark in Copenhagen, Odense, Kolding, Aarhus and Aalborg, Unit.DK provides nationwide coverage and hands-on demonstration facilities, enabling customers to experience Clevertouch solutions first-hand and supporting strong local engagement throughout the country.

Clevertouch interactive flat panels have been recognised as the No.1 brand in Denmark since 2019, according to Futuresource Consulting Ltd; reflecting the strength of the brand and the commitment of the distribution partnership with Unit.DK.

The collaboration has also extended into defence environments. Selected Clevertouch interactive and commercial displays have been formally assessed and assigned NATO Stock Numbers through the NATO Codification System. This ensures standardised international procurement recognition, eligibility for military and government purchasing, and compatibility with official NATO supply chains, further strengthening Clevertouch’s position within secure and regulated sectors.

Ian Parkin, International Distribution Sales Director at Clevertouch, commented:

"Our partnership with Unit.DK is built on trust, consistency, and a shared ambition to lead the market. Over the past 13 years, Lars and his team have continually invested in the Clevertouch brand, building strong relationships across education, corporate and defence sectors in Denmark.

Achieving recognition as the No.1 interactive flat panel brand since 2019 is a testament not only to our innovation but to the strength of our partnership with Unit.DK who drive our success locally. The work within the Danish military and the achievement of NATO Stock Numbers for selected products further demonstrates the credibility and robustness of our solutions. We are excited about the next chapter and continuing to grow together."

Lars Thorndall, CEO of Unit.DK, added:

“Clevertouch has been a cornerstone of our interactive portfolio for more than a decade. The product innovation, reliability and strong channel support have enabled us to confidently position the brand as a market leader across education, corporate and defence sectors in Denmark.

The NATO codification of selected Clevertouch displays provides additional assurance for government and military buyers and reflects the quality and professionalism behind the brand. We look forward to continuing this successful partnership and further strengthening Clevertouch’s position in our market.”

As the partnership moves into its next phase, both companies remain focused on expanding opportunities across education, corporate, digital signage, and defence environments, supported by continued product innovation and joint strategic initiatives.

Our partnership with Unit.DK is built on trust, consistency, and a shared ambition to lead the market.

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